News Feed
Sections




News Archive
Looking for more information on how to do PHP the right way? Check out PHP: The Right Way

Developer Drive:
Building a PHP Ad Tracker Creating the Database Tables
January 16, 2012 @ 12:48:30

On Developer Drive today there's a new post (the first in a series) from Gerald Hanks about building an ad tracker in PHP. In this first part he sets up some of the background - the database that will hold the tracker information.

Banner ads for services related to the web site owner's industry allow customers to view products that tie into the site owner's core business. In exchange, the web site owner can charge the banner ad owner for every impression (banner ad appearance) or click-through (when a user clicks the banner ad). In order to build a banner ad management system, we must first create the database tables that will hold the ad information, the client data and the activity schedule for each ad.

He includes the SQL you'll need to create a few tables - the tracking table for the ads themselves (their metadata), the clients table to handle the groups wanting the ads and the activity table to track views and click-throughs.

0 comments voice your opinion now!
ad tracker database table tutorial clickthrough


blog comments powered by Disqus

Similar Posts

IBM developerWorks: PHP frameworks, Part 1: Getting started with three popular frameworks

Francois Zaninotto's Blog: Chapter 10 - Forms

Markus Wolff's Blog: Extending Zend_Controller_Action

PHPMaster.com: Maintaining your Server with Command Line PHP

Zend Developer Zone: Installing PHP4 and PHP5 Concurrently on One WinXP Computer


Community Events





Don't see your event here?
Let us know!


introduction artisanfiles release library symfony list interview opinion voicesoftheelephpant version tool language framework podcast laravel security conference series community composer

All content copyright, 2014 PHPDeveloper.org :: info@phpdeveloper.org - Powered by the Solar PHP Framework