News Feed

News Archive
Looking for more information on how to do PHP the right way? Check out PHP: The Right Way
An Introduction to Split Testing in WordPress
August 18, 2010 @ 12:56:55

On today there's a new tutorial showing you how to create a split testing environment in your WordPress installation with the help of the Google Website Optimizer plugin.

Split testing is a way to experiment with a live site and find which headlines and text are the most effective. Amazon uses split testing to determine which versions of their site convert customers better. We'll use WordPress and Google's Website Optimizer to test two different headlines, and find which works best at capturing customer emails.

They walk you through their six step process to help you create the pages for testing, install the Google plugin and use the Web Optimizer tool to keep track of the results of your testing.

0 comments voice your opinion now!
wordpress split testing google website optimizer

blog comments powered by Disqus

Similar Posts Basic Functional Testing With Symfony 2's Crawler Why Testing Makes a Project Successful and You Canít Afford to Deny It

Chris Hartjes' Blog: How the Testing Sausage Gets Made

PHP Thinktank Blog: New Discussions (IRC Talks Series)

Richard Lord's Blog: New Wishlist site

Community Events

Don't see your event here?
Let us know!

opinion application language series interview voicesoftheelephpant list laravel framework introduction php7 symfony project yii2 api composer example community podcast part2

All content copyright, 2015 :: - Powered by the Solar PHP Framework