Many websites will not require anything like the Java Bridge for the simple fact that PHP can already do what most websites need it to do. [...] But because PHP is a '�specific'� language, there are still obstacles. The PHP Java Bridge allows many obstacles for PHP adoption in the enterprise to be demolished.

There's no code or examples on using the tool (maybe that'll come later? hint, hint), but he does mention a talk that he'll be giving at Codemash (Jan 18-19th in Sandusky, OH) on the subject.